TRAFFIC INSIGHTS

Historical Traffic Volumes

Smarter planning powered by historical traffic data

Historical Traffic Volumes delivers precise, scalable insights into how roads are used enabling governments, real estate developers, insurers and advertisers to optimise infrastructure, operations and decision-making with confidence.

Learn More

Why It Matters

Governments & municipalities

Reduce congestion, inform budgeting and prioritise transport projects

Fleet and logistics

Improve routing, delivery timing and network efficiency

Real estate & retail

Understand passing trade, evaluate sites, and boost location ROI

Geomarketing & OOH advertising

Maximise impact by placing assets in high-visibility areas

InsurTech & Finance

Strengthen risk models and investment decisions with high-confidence data

Lawmakers & public planners

Use evidence-based traffic analysis to guide transport policies

Features & Benefits

Cost-efficient traffic insights

Avoid expensive surveys and infrastructure — access traffic volumes at a fraction of the cost

Flexible formats & delivery

Choose between batch, API or map layer delivery to integrate with your platform

Reliable and validated

Data is calibrated against real-world counters and delivered with clear error metrics (MAPE)

Scalable & location-specific

Drill down to ZIP code, traffic zone, or create custom geographic areas for focused analysis

Ready for integration

Plug into existing models — from transport planning and risk evaluation to ride-hailing and commercial real estate

From streets to strategy scale your insight.

Contact us to see how granular, high-quality traffic data can reshape your operations.

Talk to our data team

Downloads

Document Name
Type
Size
Product Specification Title A
PDF
Loading...