June 2025 – Johannesburg, South Africa
GeoInt is proud to welcome Selftrack as a telematics client — reinforcing our commitment to supporting innovative telematics providers with the data, tools, and products they need to grow and differentiate in a competitive market.
Established in 2007, Selftrack has built a strong reputation for delivering tailored fleet and personal tracking solutions to clients across South Africa and beyond — from high-volume fleet operators to private individuals. With a deep focus on reliability, security, and client service, the company continues to expand its footprint in the evolving mobility space.
“Welcoming Selftrack into the GeoInt ecosystem is an important milestone,” said Kamal Ramsingh, CEO of GeoInt. “Pieter Coetzee is a stalwart of the industry, and his passion for innovation aligns closely with our own. We’re excited to support Selftrack’s next chapter with our geospatial data, tools, and expertise.”
Through this engagement, Selftrack will integrate TomTom’s high-performance map data— supplied and supported by GeoInt — into their fleet and tracking solutions. This will enable enhanced routing, geofencing, and location accuracy for their clients, supporting stronger operational and commercial outcomes.
“GeoInt brings the right combination of strategic thinking and technical depth,” said Pieter Coetzee, CEO of Selftrack. “Their long-standing relationship with TomTom and commitment to client success made them a natural choice as we continue to expand and evolve our offering.”
Selftrack’s journey demonstrates the real opportunity for regional and scaling telematics providers to unlock new value. With the right data and innovation partner, companies can drive product innovation and operational efficiency — all without the need for enterprise-scale teams or resources.
GeoInt continues to grow its partnerships across the telematics and fleet ecosystems, delivering scalable solutions that drive real business impact.
About GeoInt
GeoInt is a specialist data provider to the telematics sector. GeoInt enables fleet and mobility providers of all sizes to scale their data capabilities, improve operational intelligence, and stay competitive in a rapidly evolving market. As a geospatial technology company focused on empowering better business and societal outcomes through data and data-driven insights. Operating across Africa and supporting clients globally, GeoInt has been the trusted African partner to TomTom for more than two decades. The company serves a wide range of industries with solutions that enhance visibility, optimise operations, and unlock new revenue opportunities.
About Selftrack
Established in 2007, Selftrack is an industry pioneer in GPS telematics, dedicated to delivering intelligent tracking systems and fleet solutions to SME’s, large fleets, security operations, and private customers. Selftrack’s suite of tools empowers the monitoring of vehicles, assets and people – securely, reliably, and in real time
Media Contacts
Justine Letard
CMO, GeoInt
justine@geoint.africa | www.geoint.africa
Erica Masher
Group Company Secretary
